Link: http://www.postopia.com/
Description: A branded games portal for Post cereals
My Thoughts: Here is an example of what an online games portal can do for a company that primarily markets to youth. Coupled with licensed well known cartoon characters, I admire the surefooted marketing direction they've obviously committed to in relation to game based branding. (read: nice budget..)
Zoubin Zarin
My thoughts and reactions to the world of marketing, business, strategy, project management, design, technology, and photography mostly as it relates to my newmedia business.
